The story of our firm is directly intertwined with the figure of its founder, Giovan Battista Burlotto, who, thanks to his work ethic and unswerving insistence, became recognized as one of the well-known personalities, not only in the Verduno area, but throughout Barolo's productive area. He is known as one of the authentic proponents and founding fathers of this noble Albese wine. Giovan Battista Burlotto, il Commendatore, gave life to this agricultural firm which he set-up in his beautiful house, having an adjoining private chapel, (where today we are pleased to accommodate our guests and host important wine tastings). During the second half of the 18th century, he used and blended grapes in the best areas (the Monvigliero in Verduno and, Cannubi in Barolo) which he bought based on the certainty that he could make wines of quality and exceptional value. The Commendatore, during an age in Langa, when wines were produced and sold barrels or casks, introduced the innovative procedure of offering wines in bottles, with labels bearing the "Chateau" legend (as it was done in France). By participating in contests and international expositions where gold medals and diplomas of merit were easily won, he obtained the image and status of a producer of excellence. Thirty-two medals from Turin, Milan and Paris still appear on the 18th century façade of the house where the firm is located today, creating an aura of respect and pride. Recognition, like the status of "Supplier to the Savoy Royal Household" and "The Only Supplier to the Duke of Abruzzi's Artic Expedition to the North Pole" from 1899-1900, firmly established the G.B.Burlotto name as a major producer of Barolo. Giovan Battista Burlotto appointed Francesco, his son, to continue his vision after his death, which took place in 1927. Francesco had a key pioneering role, especially in establishing the Pelaverga variety, a vine from which superior wines could be produced. He was convinced that the Verduno soil and position was its ideal habitat, making Verduno the center of unparalleled production. Of Francesco's six children, only Ignazio remained beside him to continue the company's views, and became heir to Commendatore G.B. Burlotto's name, history and winery.